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What logos and visual materials do brands need to prepare?

Brand drone performances need to transform logos, product outlines, theme slogans and main visuals into clear images suitable for aerial presentation.

Drone Logo ShowBrand drone performance materialsDrone light show visual information
Consulting project planView preparation checklist
What logos and visual materials do brands need to prepare?
Confirm first

What should you prioritize when communicating?

Provide HD files
Simplify complex graphics ahead of time
Determine main visual priority
Brand launch
business opening
corporate anniversary
New product activities

Logo files should be clear

It is recommended to provide vector files or high-definition images. Complex logos may need to be simplified in outline to ensure they can be quickly recognized by viewers in the night sky.

  • - Vector logo
  • - Transparent bottom picture
  • - Brand standard color
  • - Chinese and English names

There are trade-offs between products and slogans

The sky scene is not suitable for cramming too much text into it. Product outline, core selling points and theme slogans need to be sorted to retain the most important content.

  • - product outline
  • - Activity theme
  • - core slogan
  • - publish node

The main vision must be adapted in advance

The main visual of the poster, the large screen image and the drone image can be unified in style, but they may not be completely copied and need to be transformed into an outline suitable for the formation.

  • - Key visual poster
  • - Big screen picture
  • - Reference video
  • - Key elements you want to keep
Preparation Checklist

The organizer can first sort out this information

Vector logo
Brand standard color
Event theme text
Product outline drawing
Key visual reference
Common misunderstandings

These situations tend to increase communication and execution risks

Only send low-resolution screenshots
Requires complex gradients to be reproduced directly in the sky
The slogan is too long, making it difficult to recognize

Specific activities need to be made into executable plans, and time, location, venue and theme information can be sent out first.

Formal plans will incorporate event location, weather windows, pattern complexity, viewing surfaces, on-site procedures and safety boundary confirmations.

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